Triple Bottom Line Magazine

The general perception about the corporate sector in Pakistan is that they are blood-sucking leeches who don’t really care about anything but their own selfish interests (read profits!). You only need to scratch the surface of any conversation and you will find people digging up various dreadful episodes of corporate misdemeanor. From irresponsible advertising to […]

The first time I worked with a Saudi business contemplating CSR, what struck me more than anything else was how receptive the management was to new ideas. Yes I could hear trepidation, fear of unknown territories, not knowing how to proceed, but what rose above it all was that the leadership had no preconceived notions […]